Dojo wrote:It begs the question of whether or not dubstep could be fashioned and marketed as a brand in the same way that hip hop, punk rock and other musical styles have been. It's interesting; different styles of music elicit different subcultures, and at least from a West Coast perspective, the dubstep scene has the potential to flourish as both a mainstream brand of music and as a subculture. It's becoming more than just an offshoot of the broader rave scene; people who I thought would never be caught dead listening to electronic music are appreciating and embracing the dubstep sound in a wholly original way.
related anecdote: apparently hippies love dubstep.
Joe told me that he was playing at sonar on 12/20 and it suprised me. I hadn't heard anything about that. apparently though, he was playing at one of those hippy type jamtronica festival thingies that was being held inside sonar. so I checked it out.
I only saw two familiar faces, everyone else there was from the other scene. It was at once confusing and exciting, confusing because I don't really understand the common overlap is taste, exciting because it was an entire roomful of people who were extremely excited to hear dubstep. brilliant!
the week after that I happened to plan a trip to new york and I find that dubwar is opening up for the disco biscuits so I checked out that too. same thing, they go crazy for it.